Our Work

Empowering Parents and Carers in the Performing Arts.

We partnered with PiPA to create a centralised, modular website that supports engagement, industry partnerships and advocacy.

PiPA

Client

Third Sector

Sector

Web app

Product

2022

Year

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IDENTIFYING THE PROBLEM

Strengthening Digital Advocacy for Parents and Carers.

Parents and Carers in the Performing Arts (PiPA) was founded in 2015 to address the challenges faced by parents and carers in the creative industry. Since then, PiPA has worked to raise awareness, support industry change and promote the creative value of a diverse workforce through data-backed insights and advocacy.

While PiPA had an established online presence, their existing website lacked the functionality and flexibility needed to support their growing initiatives. They required a centralised platform that could:

  • Present the achievements of partner organisations and attract new collaborations.
  • Provide an adaptable digital space for ongoing development.
  • Offer a dedicated resource hub for members and industry professionals.


PiPA also needed new brand guidelines for consistency across digital and print materials, aligning their online presence with their mission-driven work.

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£11B Industry
280,000Employed in Arts
89%16 and Over Engaged in Arts
CRAFTING THE SOLUTION

A Digital Hub for Advocacy and Engagement.

We worked closely with PiPA to develop a modular, scalable website that integrates the functions needed to support members, present industry achievements and drive advocacy. Because the platform is flexible for future iterations, it can evolve alongside PiPA’s initiatives and support ongoing advocacy, industry engagement and organisational growth.


Key enhancements include a members' resource area with access to industry reports, toolkits and partner resources; a built-in survey host to collect data for evidence-based advocacy; a member portal for profile creation and demographic data submission; and a content management system (CMS) that gives PiPA full control over content updates.

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PiPA's

Success.

The PiPA platform delivers:


A centralised hub for members and industry partners, improving accessibility and engagement.
Data collection that supports research and advocacy efforts.
Improved content management, allowing PiPA to update resources easily.
A scalable foundation for future development.

PiPA

Platform Features.

  • Members’ resource area with industry toolkits and reports.
  • Survey integration for real-time data collection.
  • Custom member portal for profile creation and demographic data submission.
  • Flexible CMS giving PiPA full control over content updates.
  • Scalable architecture designed for future feature expansions.
  • New brand guidelines for consistency across digital and print platforms.

Reflection

From the Product Team.

"This project was all about ensuring PiPA’s digital presence matched their mission. We focused on accessibility, ease of use, and future adaptability, ensuring their website becomes a long-term asset for their advocacy work. By refining their brand guidelines and UX strategy, we created a platform that is not only visually appealing but also deeply functional and impactful."

Product Team at Arch

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