Bringing the UK’s No.1 Outdoor Activity Company Online.
We partnered with Crags Adventures to redesign and optimise their website, enhancing user experience, SEO performance, and online bookings.
Client
Crags Adventures
Sector
Education
Product
Mobile App
Year
2023
Crags Adventures is a family-run outdoor adventure company in the Lake District, specialising in canyoning and ghyll scrambling. With a five-star TripAdvisor rating and a 2024 Travellers’ Choice Award, they are one of the UK’s top-rated activity providers.
However, their existing website was outdated, suffering from:
- Poor SEO, making it difficult for potential customers to find them online.
- Lack of categorisation, making activity details and booking options unclear.
- A non-responsive design, causing usability issues on mobile devices.
- Slow site performance, impacting user experience and conversions.
To maintain their industry-leading reputation and boost online bookings, Crags Adventures needed a modern, high-performance website that would enhance visibility and user engagement.
Powering up spelling skills.
We designed and developed a fully optimised WordPress website, ensuring seamless navigation, mobile responsiveness, and improved SEO rankings. By addressing technical SEO issues and enhancing website usability, we helped Crags Adventures create a stronger digital presence, attracting more adventurers eager to explore the Lake District.
The new website has delivered:
- Higher search rankings, driving more organic traffic.
A fully responsive, mobile-friendly design, improving user experience.
Faster navigation and better categorisation, making activity booking seamless.
Increased conversion rates, leading to more bookings.
Improved brand presence, aligning their website with their reputation as a leading adventure company.
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